Technology Solutions

“Location intelligence” in everything we do – driving better results in mobile.

Since location is the key differentiating attribute in mobile marketing, “location intelligence” powers everything we do. We’ve taken the science of location-based services to a new level in mobile advertising.

Leading brands leverage the Verve platform for sophisticated, dynamic, location-based mobile advertising. Many of the top content companies in the U.S. rely on Verve to enhance their entire mobile businesses—from location-aware publishing technology to power their mobile web sites and applications, to ad serving, to supply-side mediation and optimization.

The Verve Location Service™

The Verve Location Service brings the science of location-based services to mobile advertising, driving better relevancy, engagement and results for brand advertisers. It is the engine that powers our unmatched geo-targeting, geo-fencing and location-powered audience targeting.

It generates Verve’s proprietary location data and predictive targeting capabilities by learning from, enhancing and building bigger, better location data sets over time.

Verve Ad Manager™

Verve Ad Manager is the most sophisticated mobile monetization platform on the planet. Leading publishers use it for premium mobile ad serving, location-aware precision targeting, inventory management, reach extension through the Verve Local Marketplace, and reporting & analytics.

And thanks to built-in supply-side optimization capabilities and integration with leading networks and exchanges, there’s no need to engage a separate SSP.

It’s what we use to target, flight, optimize, report, and reconcile ads for our own national advertising partners.

Verve Publisher™

Verve Publisher powers the mobile content businesses for many of the top media companies in the U.S. Our publishing technology is an elegant, scalable solution that can deliver high-quality, fully-featured, robust mobile web sites and native applications (iOS, Android and Windows) for publishers in a matter of days.

Publishers using the Verve Publisher platform also have access to the Verve Ad Manager, providing them with a full package of publishing and monetization tools from a single vendor.