Technology Solutions

“Location intelligence” in everything we do – driving better results in mobile.

Since location is the key differentiating attribute in mobile marketing, “location intelligence” powers everything we do. We’ve taken the science of location-based services to a new level in mobile advertising.

Leading brands leverage the Verve platform for sophisticated, dynamic, location-based mobile advertising. Many of the top content companies in the U.S. rely on Verve to enhance their entire mobile businesses—from location-aware publishing technology to power their mobile web sites and applications, to ad serving, to supply-side mediation and optimization.

The Verve Location Service

The Verve Location Service brings the science of location-based services to mobile advertising, driving better relevancy, engagement and results for brand advertisers. It is the engine that powers our unmatched geo-targeting, geo-fencing and location-powered audience targeting.

It generates Verve’s proprietary location data and predictive targeting capabilities by learning from, enhancing and building bigger, better location data sets over time.

Verve Ad Manager

Verve Ad Manager is the most sophisticated mobile monetization platform on the planet. Leading publishers use it for premium mobile ad serving, location-aware precision targeting, inventory management, reach extension through the Verve Local Marketplace, and reporting & analytics.

And thanks to built-in supply-side optimization capabilities and integration with leading networks and exchanges, there’s no need to engage a separate SSP.

It’s what we use to target, flight, optimize, report, and reconcile ads for our own national advertising partners.

Verve Publisher

Verve Publisher powers the mobile content businesses for many of the top media companies in the U.S. Our publishing technology is an elegant, scalable solution that can deliver high-quality, fully-featured, robust mobile web sites and native applications (iOS, Android and Windows) for publishers in a matter of days.

Publishers using the Verve Publisher platform also have access to the Verve Ad Manager, providing them with a full package of publishing and monetization tools from a single vendor.